About Alex


Alex Wehrley is a confidence and personal brand expert for millennial women. She is the founder of #Empowerista, TV host of Business Rockstars and one of Los Angeles Business Times 20 in their 20s.

#Empowerista helps women confidently advance in their careers through its empowering community and educational content.

Alex has hosted for the Miss USA telecast, E! News Now, live ABC red carpet shows, FOX and more. 

After her year as Miss Wisconsin USA 2009, she kicked off her career as a morning news anchor for the NBC affiliate in Rockford, IL. She worked as a TV host in Oklahoma City and Dallas, before moving to Los Angeles, where she currently lives.

None of the above would have been possible without the mentorship of strong female leaders. As a young girl, Alex was naturally shy and introverted. Thanks to her business savvy mother and older sister who helped her discover her unique voice and vision, Alex grew into the leader she was capable of becoming.


For women to be equally valued and influential as men

in the workplace and entire world.


 Women are just as competent as men, but we unfortunately fall short in an equally important category for success - confidence. The confidence gap is one of the main reasons there are less women in leadership positions. This is a disservice to women and the companies they work for, as companies with thriving female leaders see increased profitability.

The solution is twofold:

Build her confidence AND utilize her strengths in the workplace.


The two go hand-in-hand...

Nothing builds confidence more than action. When a woman knows who she is and expresses it... When she discovers her strengths and uses them… When she acknowledges her doubt but moves forward anyway… She builds her confidence.


It starts with her…


-Knowing who she is

-Discovering her strengths

-Having confidence in her capabilities

-Effectively communicating all of the above


It continues with us...


-Providing her with mentorship

-Giving her the tools to advance

-Recognizing her value in the workplace

-Encouraging her to step up and lead

•  •  •

It takes a community to build her confidence, and it’s the community that benefits, when her confidence is built.


Work With Alex


On-Camera Work

Every day you can catch me hosting Business Rockstars and interviewing some of the most successful entrepreneurs in the world. I’m available to: - Host shows on entrepreneurship and female empowerment. - Be a guest expert on female leadership, entrepreneurship, personal branding and confidence building.



It is my vision for women to be equally influential in business and beyond. More and more companies are sharing this vision, in an effort to attract and retain top female talent. Statistics show companies with equal men and women in leadership positions outperform their competition. As more companies proactively work to close the gender gap, it’s necessary to address the root problems preventing women from advancing in their careers.



The Personal Brand Makeover helps you discover your greater vision and what makes you stand out. It empowers you to develop your influential voice, while growing your tribe in-person and online.

Be you. Be seen. Make moves.



Here are the collaborations I'm looking for at the moment: 1) Individuals with a story or expertise that empowers women. 2) Brands with a shared mission of empowering female leaders.