About Empowerista

Empowerista is a movement… to ignite your confidence… advance your career… honor your individuality… encourage your passions… and make some moves… together.


Simply put, Empowerista helps women advance in their careers through an empowering community and educational content.

Our vision is for women to be equally influential as men in business and beyond.

Personal Branding Rockstar Checklist

The founder of Empowerista, Alex Wehrley, is a confidence + personal brand expert, the TV host of Business Rockstars, and one of  Los Angeles Business Journal’s “20 in their Twenties." She has also hosted for the Miss USA telecast, live ABC red carpets, FOX and more. You can learn more about her here.


Finding a Sense of Self

4 Steps To Finding a Sense of Self – Despite Your Relationship Status A guest post by Marisha Dixon Ads...


Using Your Voice

  Our voice is an expression of who we are through words - written, spoken, in-person and online. Our voice...


Build a Brand Being You

Creating a brand is an exciting, but often confusing, journey.  During the process of creating my brand, I...




The Empowerista way is all about... confidence… in an interview, at an event, and during the day-to-day grind.

It’s about discovering… who you are… what you want… and how you make a positive impact.

Basically… you’re invited to speak up and stand out

We’re a positive community where we embrace your individuality and encourage your passions.

Because we know… rising tides lift all boats.

And when you have your next meltdown (it’s okay… they’re inevitable!), you won’t be alone.

Because everyone doubts themselves.

But not everyone takes action anyway.

We’re here to help you to make some moves - fear, doubt, imperfection and all.

Because you are capable and deserving of your wildest dreams.

And we are… confidently rising together.



Work With Alex


On-Camera Work

Every day you can catch me hosting Business Rockstars and interviewing some of the most successful entrepreneurs in the world. I’m available to: - Host shows on entrepreneurship and female empowerment. - Be a guest expert on female leadership, entrepreneurship, personal branding and confidence building.



It is my vision for women to be equally influential in business and beyond. More and more companies are sharing this vision, in an effort to attract and retain top female talent. Statistics show companies with equal men and women in leadership positions outperform their competition. As more companies proactively work to close the gender gap, it’s necessary to address the root problems preventing women from advancing in their careers.



The Personal Brand Makeover helps you discover your greater vision and what makes you stand out. It empowers you to develop your influential voice, while growing your tribe in-person and online.

Be you. Be seen. Make moves.



Here are the collaborations I'm looking for at the moment: 1) Individuals with a story or expertise that empowers women. 2) Brands with a shared mission of empowering female leaders.